services hub · engineering architecture

Custom software development for businesses that have outgrown templates

We are a senior engineering team in India building custom web products for companies in India and the UAE. Three things, done properly: websites that load fast and get found, web applications that hold up under real usage, and the technical SEO that decides whether either one earns traffic.

Every build ships with the full source code transferred to you, technical SEO in the architecture rather than bolted on afterwards, and 30 days of post-launch support included. 70+ projects delivered, 90+ average Lighthouse score, 95% client retention.

70+ builds delivered90+ avg lighthouse100% code ownership95% retention

Three Core Pillars

What we build

01Core Pillar

Web Development

Custom Next.js websites for businesses that have outgrown WordPress. Server-rendered, sub-second load times, headless CMS your marketing team can operate, structured data from the first commit. Corporate sites, product marketing sites, professional services.

02Core Pillar

Web Apps & SaaS Engineering

Multi-tenant SaaS platforms, customer portals, marketplaces and internal tools. Role-based access, subscription billing, audit logging, and an architecture that does not need rewriting at your first thousand users. From MVP in six weeks to production systems handling real transaction volume.

03Core Pillar

Technical SEO

The part of SEO that happens in the codebase: rendering strategy, Core Web Vitals, crawl budget, indexation, structured data, and migrations that do not lose rankings. We publish our price ranges for this work — audits from ₹25,000, retainers from ₹20,000 a month.

Specialist builds

Focused engagements that sit under the three pillars above.

01E-commerce development

headless storefronts, payment gateways for India and the UAE, checkout built for conversion

02MVP development

fixed-scope builds for funded founders, live in 6 to 10 weeks

03Shopify development

custom themes and headless Shopify on Next.js

04WordPress to Next.js migration

rebuilds that keep every ranking intact

Boundary criteria & anti-scope

What we don’t do

We do not build on page builders, sell template licences, take on projects we cannot staff properly, or quote time-and-materials on a defined scope. If your budget is genuinely under ₹25,000, or your project needs weekly in-person workshops in a city we are not in, we will say so on the first call rather than after you have signed.

Operational Workflow

How a project runs

01

Discovery call

you describe the problem, we ask about constraints. If your budget and scope do not match, you hear it here.

02

Fixed-price proposal

explicit scope, and a written list of what is not included.

03

Build with staging from week one

live URL in the first week, weekly demos.

04

Handover

full repository, documentation, 30 days of support included.

Transparent Economics

What it costs

Business websites from ₹25,000. E-commerce ₹60,000 to ₹2,50,000. SaaS platforms from ₹1,50,000. Technical SEO audits from ₹25,000. Fixed-price contracts — the proposal figure is the final figure.

Tell us what you’re building

Send the problem, not a specification. We will tell you what it takes, what it costs, and whether we are the right team — including when we are not.

hello@genforgestudio.com·Response within 12 hours·NDA on request