Case Study
StrucAxis
A professional, performance-optimized website for a civil engineering & turnkey construction firm — built in just 15 days to establish credible market presence and drive qualified inquiries.
From concept to live in 15 days
StrucAxis needed a professional online presence to compete in the civil engineering and turnkey construction sector. The challenge: deliver a credible, fast-loading website in record time without compromising quality.
We built a clean, trust-focused platform with a scalable project portfolio, clear CTAs, and performance-first engineering. The result: a website that loads fast on 4G networks (critical for field teams) and converts visitors into qualified inquiries.
Goals
- Establish credible online presence for a growing construction firm.
- Showcase civil & turnkey projects with professional portfolio grid.
- Drive qualified inquiries through streamlined contact flow.
Challenges
- Building trust through a clean, professional design for B2B construction sector.
- Creating scalable portfolio structure as projects accumulate.
- Fast turnaround: 15 days from concept to live deployment.
Fast, professional, scalable
- 1Minimalist dark theme with professional typography and hierarchy.
- 2Project grid system optimized for fast browsing and filtering.
- 3Mobile-first responsive design for site managers and field teams.
- 4SEO-friendly structure with schema markup for construction services.
- 5Performance optimization: <1.5s LCP, 90+ Lighthouse score.
Key Outcomes
- Professional brand presence established in competitive market.
- Improved inquiry quality through clear value proposition.
- Fast load times on 4G networks (critical for field teams).
15-day sprint to launch
Discovery & Strategy
Days 1-2
Interviewed StrucAxis team to understand core services, target clients, and competitive positioning in civil & turnkey space.
Design System
Days 3-4
Created professional dark theme with clear typography hierarchy, accent colors, and scalable component library.
Development
Days 5-12
Built Next.js frontend with image optimization, SEO schema, and mobile-first responsive design.
Testing & Launch
Days 13-15
Rigorous performance testing, SEO validation, cross-device compatibility, and live deployment.
"GenForge delivered our site in just 15 days—faster than expected without compromising quality. The website looks professional and loads instantly on mobile. Perfect for reaching clients and field teams."
What we discovered
Speed Matters in B2B
Field teams often access on 4G. Every 100ms of load time affects bounce rate. We prioritized LCP and image optimization.
Trust Through Design
Construction clients judge credibility instantly. Professional typography, clear hierarchy, and minimal design build confidence faster than flashy animations.
Mobile-First in Construction
Site managers and field engineers work on phones. Touch-friendly CTAs, readable fonts, and fast interactions are non-negotiable.
Explore the live website
See the performance and design in context.